I am supposed to travel to Los Angeles by way of trust in the unity of aerodynamic geometries and combustion propulsion, though I’ve never done the math myself, so I look for someone to point to who could take responsibility for my trust, the captain merely presses the buttons made by the fabricators who merely construct the parts designed by the engineers who merely conceptualize the models mandated by the executives who merely respond to the consumer demand of affordable high speed long distance travel.

Chick’N’Minis packaging used to have a fold out holster, a saddle for inserting and stabilizing one of a fine variety of sauce types made available for free so long as interest is expressed.

The horses are a surface of smooth skin, stretched taught like the parchment of an old book, almost taught enough to reveal a horrible light on its anterior face, like a broken screen revealing the bare computer parts behind it, my not seeing it being the condition of me running into a street sign or missing my cat do a Big Fail off the kitchen counter.

Unlike a plane or a car, a horse feels innately trustworthy on autopilot, so much so that the only responsibility necessary for remaining safe on a horse is to remain sitting, as the horse will take care of everything else, unless the rider wishes to travel somewhere specific, but until then, the intuitions of the horse direct the motion and travel for the rider, who is free to pursue alternate activities, ambiently riding the horse while reading a floppy book, dreaming a new business venture, or drinking a hard seltzer produced by a local orchard.

Picture a treadmill desk setup and modify it to fit a horse.

Now imagine twenty or so horses in a pasture all with desk setups and high speed internet, and charge an entry fee to the coworking horse-desk pasture.

A screen is different in its relationship to an image than a canvas insofar as it does not instantiate a particular image but many shifting images, so the premise of the PFP collection was effective in creating a form where layers can stand in for windows or applications, for the lack of primacy of any one image for the screen.

The project of being a critic is not to separate good from bad, but to begin to redescribe experience when it feels lost and inarticulatable, as I have lived through multiple years of feeling the harsh and helpless inexpressibility of my own experience especially as it relates to the screen.

An Image, when it is composed out of a variety of Layers, is also a Sentence.

The Layers involved in the creation of the Image are then Words.

The structure of the Layers involved in the creation of the Image, called Traits, are its Syntax.

This is a process totally different than Painting even though it was through the Painterliness of Horses that began this consideration.

I have to be completely honest: the project of being a critic for NFTs within a certain range of audience is something that also requires a confession, it should be obvious, I do not believe in the project or criticism as a form of ranking, hierarchizing, or historicizing, rather the cold truth is, the rating system is purely for attention.

I have not been the best at making the most attention garnering ratings except in fortunate cases, and I am aware of this, but I would prefer if this secret does not become too public, since It would ruin the spectacle of the ranking system.

I still feel bad about the bad words I used last night.

The Famous Kitchen has a wall of hats above the bar, hats from international gymnastics teams and hats from local body shops, every hat has a place on the wall of hats, just like every nation’s flag has a place in the United Nations.

Animals are simple meaning machines that are capable of reflecting characteristics of a culture back onto itself, for example, horses now mean gambling and ketamine, hahaha what a world we live in.

Returning to secondary systems after a long hiatus since Disc Buddies, Brand Manager moves from software to hardware, where faceless Buddies are charged with teenage angst and pent up psycho energy at being Buddie-zoned, Horses are calm, smooth, statically inhabiting their tool-like status in relation to the rider, their eyes manage to convey all but the total absence of a soul such that I resort to question the status of my own, overwhelming me with in an immediate and physical response, starting from my neck / shoulder area and trudging out my eyes, a sadness stored from birth about loneliness.

Horses are emotionally intelligent because they are strong and gentle at the same time, they often plough fields for little in return, travel great distances and die in battle, or are stored in a stable through bitter winters.

Brand Manager’s Horses do not look any happier when they have a Handler near them, though if the Horse is wearing a Hat or Preheat and has a Handler, it will look like it has just told a good joke, choosing to keep a straight face for the sake of increasing the enjoyment of the listener.

The space of the screen is every space of the screen but it is also only ever mine.

There is always a what-the-frigg-am-I-looking-at lurking behind my experience of the screen.

On some airplanes, they have screens on the back of seats, and within the software package of some of these screens they have entertainment consisting of movies, shows, and games alongside information about the given flight, and some of the in-flight information uses cameras installed on the tail and belly of the plane to give live footage of the sky the plane is flying within, but the problem is that most of the live flight footage I interact with on the ground involves a plane crashing, since there would be no reason to show boring regular plane flight, and because I am trained to view the plane point of view as always preceding impact, I choose not to view the plane live footage while I fly, but the problem is there are other screens available on the flight that other passengers have control over, which are made visible to me through the openings between seatbacks, and to my surprise a great number of passengers choose to watch the sky the plane flies through.

Something of benefit is to consider the multiple meanings of “Brand” in “Brand Manager” within the context of the Horse Work, since branding animals is a practice with a similar function as signing an artwork.

The New Critic should be sympathetic because sympathy leads to closeness, and the New Critic’s task is to help the New Art, the experience of the New Art, and the New Viewer all feel more comfortable in cultivating an intimate relationship.

Think about and have some sympathy for the fact of the matter here: it is required that Brand Manager reveal each horse manually.

When a racehorse has exhausted its ability to perform competitively, usually around three years, its career will end, but with the end, a new career of breeding the next generation of racehorses will begin, unless it was not a great racehorse in which case it could be relieved of its life unless an animal sanctuary steps in to help fund and care for the retiree.